{"id":3589,"date":"2017-02-15T12:41:57","date_gmt":"2017-02-15T11:41:57","guid":{"rendered":"http:\/\/eikonos.com\/?p=3589"},"modified":"2017-02-15T12:41:57","modified_gmt":"2017-02-15T11:41:57","slug":"tecnica-del-timelpase-captar-la-atencio-de-lespectador","status":"publish","type":"post","link":"https:\/\/eikonos.com\/ca\/blog\/tecnica-del-timelpase-captar-la-atencio-de-lespectador\/","title":{"rendered":"T\u00e8cnica del timelapse: captar l\u2019atenci\u00f3 de l\u2019espectador"},"content":{"rendered":"

La t\u00e8cnica del timelapse perfecta per mostrar processos: la construcci\u00f3 u muntatge d\u2019un esdeveniment, el proc\u00e9s d\u2019elaboraci\u00f3 d\u2019una recepta, el moviment del sol durant el transcurs del dia, el tr\u00e0fic de la ciutat… S\u00f3n moltes les situacions en les que podem realitzar un timelapse atractiu i original, sobre tot ara que els \u00faltims smartphones del mercat ja incorporen aquesta funcionalitat en les seves c\u00e0meres. La realitat \u00e9s que\u00a0<\/span>el timelapse capta la nostra atenci\u00f3 com espectadors.<\/a><\/p>\n

Tot i aix\u00ed, volem tractar el tema d\u2019una forma m\u00e9s professional, enfocada a l\u2019\u00fas que poden fer les empreses d\u2019una t\u00e8cnica tan efectiva com el timelapse en projectes audiovisuals.<\/p>\n

No sempre resulta senzill integrar el timelapse en projectes audiovisuals, i en altres ocasions, potser que no resulti \u00fatil ni efectiu. Conv\u00e9 saber com podem exprimir aquesta t\u00e8cnica per a que sigui v\u00e0lida.<\/p>\n

Qu\u00e8 buscquem amb la t\u00e8cnica del timelapse?<\/span><\/h2>\n

Com hem comentat, la possibilitat de mostrar el pas del temps en un proc\u00e9s resulta captivador, i\u00a0 aix\u00f2 \u00e9s precisament el que volem, captar i mantenir l\u2019atenci\u00f3 dels espectadors. Els hem vist en multitud de making of, ensenyant com s\u2019ha constru\u00eft una instal\u00b7laci\u00f3, com s\u2019ha muntat un esdeveniment, el proc\u00e9s de disseny i fabricaci\u00f3, la construcci\u00f3 d\u2019alguna gran infraestructura p\u00fablica…<\/p>\n

El timelapse tamb\u00e9 resulta una t\u00e8cnica efica\u00e7 per produir v\u00eddeos corporatius i\/o promocionals. El resultat \u00e9s la sensaci\u00f3 d\u2019acceleraci\u00f3 i, per tant, s\u2019aconsegueix un efecte din\u00e0mic que inevitablement crida l\u2019atenci\u00f3.<\/p>\n

Per exemple, en la web de la teva empresa pots posar un timelapse en l\u2019encap\u00e7alament. Ser\u00e0 una bona manera de mantenir als usuaris i que s\u2019interessin per tot el que poden trobar a la p\u00e0gina. Un altre exemple \u00e9s utilitzar-lo per mostrar el muntatge d\u2019una confer\u00e8ncia. No nom\u00e9s et pots centrar en la construcci\u00f3 en s\u00ed, si no tamb\u00e9 mostrar l\u2019arribada dels assistents i veure com l\u2019esdeveniment va tenint forma.<\/p>\n

Qu\u00e8 necessito per fer un timelapse?<\/span><\/h2>\n

El material necessari per realitza un timelapse senzill pot ser relativament f\u00e0cil d\u2019aconseguir. Tot i aix\u00ed, la t\u00e8cnica necess\u00e0ria, l\u2019experi\u00e8ncia o el material per realitzar el timelapse m\u00e9s complexes, no tan.<\/p>\n

En EIKONOS disposem de tot el material necessari per realitzar un timelapse professional amb travellings, varis angles, retolacions… Utilitzar v\u00e0ries t\u00e8cniques en un mateix timelapse et permetr\u00e0 aconseguir efectes m\u00e9s professionals, cuidats i treballats.<\/p>\n

A m\u00e9s a m\u00e9s, disposem de l\u2019equip de professionals i t\u00e8cnics experimentats per gestionar correctament els moviments, aix\u00ed com la qualitat d\u2019imatge, llum, etc. Un timelapse mal realitzat ser\u00e0 una p\u00e8rdua de temps i tamb\u00e9 de diners per a la teva empresa. Per aix\u00f2 \u00e9s millor comptar amb professionals i material de qualitat. Aix\u00ed obtindrem el resultat esperat i incl\u00fas millor.<\/p>\n

Per qu\u00e8 no realitzar un v\u00eddeo directament i accelerat?<\/span><\/h2>\n

La resposta \u00e9s senzilla, per la quantitat d\u2019imatges per segon que el nostre cervell \u00e9s capa\u00e7 de processar i les conseq\u00fc\u00e8ncies que aix\u00f2 t\u00e9 en el resultat. En el cas de fer un v\u00eddeo en timelapse, el que es fa es muntar m\u00e9s imatges per segon, i el nostre cervell \u00e9s incapa\u00e7 de percebre-les totes.<\/p>\n

En canvi, un timelapse fet amb fotografies mostra menys imatges, ja que les fotos es prenen en un interval de temps concret (cada 10 segons, cada 30 minuts, cada hora…) i mostren realment els canvis que s\u2019han produ\u00eft. Aquest \u00e9s el timelapse original i ha de tenir l\u2019efecte que normalment es busca. En l\u2019encap\u00e7alament teniu un magn\u00edfic exemple de timelapse que mostra el creixement de les plantes.<\/p>\n

El timelapse \u00e9s una t\u00e8cnica que est\u00e0 de moda en els projectes audiovisuals<\/a>\u00a0perqu\u00e8 \u00e9s efectiva i atractiva. Si est\u00e0s pensant en realitzar un timelapse professional a la teva empresa, en EIKONOS t\u2019ajuda posant al teu servei tot la nostra experi\u00e8ncia i equips audiovisuals. Parlem!<\/span><\/p>\n

\"Ver<\/a><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n

Guardar<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

La t\u00e8cnica del timelapse perfecta per mostrar processos: la construcci\u00f3 u muntatge d\u2019un esdeveniment, el…<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"footnotes":""},"categories":[257],"tags":[312],"class_list":["post-3589","post","type-post","status-publish","format-video","hentry","category-creacio-de-continguts","tag-timelapse-ca","post_format-post-format-video"],"acf":[],"yoast_head":"\nT\u00e8cnica del timelapse: captar l\u2019atenci\u00f3 de l\u2019espectador | EIKONOS<\/title>\n<meta name=\"description\" content=\"Volem tractar el tema enfocant-nos en l'\u00fas que poden fer les empreses d'una t\u00e8cnica tan efectiva com el timelapse en projectes audiovisuals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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